ABOUT

A story of experience, clarity and purpose

With over 25 years of experience across events, communication, education and branding, Valérie Atkinson founded Studio Evidenza to bring together strategic vision and creative direction — in projects that aim for meaning over excess, depth over noise.

Rooted in real-world expertise and a refined sense of aesthetics, the studio crafts thoughtful, high-impact experiences for brands, institutions, and cultural players in Switzerland and beyond.

Core strengths

Studio Evidenza brings together a mix of creative strategy and operational precision in three main areas:

✦ Events and experience design

✦ Brand positioning and communication strategy

✦ Program design, mentoring and leadership development

We move from insight to concept, and from planning to execution — with agility and intention.

Core team

Valérie Atkinson
Creative & Project Director
Vision, direction, narrative, client engagement.

Douglas Atkinson
Production & Event Execution Director
From logistics to onsite management, Douglas ensures each event or activation runs with precision, calm, and operational excellence — no matter the scale.

A flexible network of specialists

Beyond the core team, Studio Evidenza draws on a trusted and agile network of professionals:

• photographers

• videographers & camera operators

• sound & light engineers

• scenographers, set builders & technical partners

• graphic designers, editors, writers & developers

This modular approach allows us to build custom teams for each project, combining creative ambition with operational mastery.